Where Brand Strategy Meets AI
Empower your leadership. Make confident decisions. Build long-term value.
As a business leader, you are at the center of an AI whirlwind, pulled in a dozen different directions at once:
IT is focused on capabilities, hardware, and data pipelines.
Vendors are pitching their proprietary "all-in-one" solutions.
Legal is raising alarms about privacy, liability, and compliance.
Marketing is chasing new AI-powered tools, often without a clear brand strategy.
HR is focused on training and retaining essential talent for a new era.
Your CFO and Board are asking for an ROI that’s nearly impossible to project.
These are all valid priorities. But without an objective voice to connect and direct them, they can create friction instead of momentum and business results. That is my role.
I provide the strategic framework for AI that you have in every other area of your business. It’s built on a proven belief: success isn't about choosing the right technology, it's about aligning your values and goals first.
I guide your leadership to cut through the noise, make confident decisions, and build AI initiatives that deliver measurable business results and lasting competitive advantage.
How I Help:
1. “House of AI” Talk
(45-60 minutes)
Outcome: A shared, consistent, and non-technical framework for your entire leadership team to evaluate any AI initiative.
In one 45-60-minute session, we use a simple home floorplan metaphor to map and aggregate AI’s main dimensions, to ensure presenters and decision-makers are reminded to address all the strategic areas of an AI innovation or objective.
Ideal for board meetings, executive teams, and leadership offsites.
Outcome: Embed your brand values and regulations into your AI strategy to prevent costly missteps.
This 2-hour collaborative session includes legal, HR, marketing, and other stakeholders to prioritize the values and requirements that can be encoded in ethical AI use and governance.
Leave with actionable "dos and don'ts" to guide and safeguard internal teams, customers, and vendors.
2. Responsible AI for Brand Protection Workshop
(2 hours)
3. AI Strategy & Governance Projects
(Timing varies)
Outcome: Move from planning to hands-on implementation with a resourceful and experienced partner.
For organizations ready to execute, I provide support ranging from a strategic advisor supporting team progress to a project leader overseeing the process.
Your Partner in AI Governance
With over 20 years of experience translating and implementing complex strategies for C-suite decision-makers at luxury, hospitality, and tech brands, I provide a bridge from technical capabilities to strategic business results.
Google-Certified, “Generative AI Leader”
Editor, Brand AI Report
Former Faculty Trainer, Association of National Advertisers
Ready to turn AI from risk to advantage?
Choose a time that works best to discuss your specific challenges >